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Chupa Chups

Halloween Scream Stopper

Agency: BBH

Description

Introducing Scream Stopper. Designed by Chuck Worldwide Industries, the device uses Chupa Chups lollipop technology to block embarrassing shrieks of terror at their source. Bogey men of all kinds are no match for Scream Stopper. Simply stick it into your mouth for instant protection from humiliating high-pitched squeals, shrieks and wails. You could say “Scream Stopper takes the “ee” out of Halloween.” In the lead up to Halloween, thousands of Scream Stoppers have been distributed across Singapore at horror movie showings, haunted houses and other scary places.

This professional campaign titled 'Halloween Scream Stopper' was published in Singapore in October, 2011. It was created for the brand: Chupa Chups, by ad agency: BBH. This Direct medium campaign is related to the Confectionery, Snacks industry and contains 1 media asset. It was submitted about 11 years ago.

Credits

Watch the video: http://www.youtube.com/watch?v=0bzoFNacoNk
Advertising Agency: BBH, Singapore
Regional Executive Creative Director: Steve Elrick
Deputy Creative Director: Adrian Chan and Douglas Hamilton
Engagement Planner: Lindsey Cummings
Strategic Planner: Alexis deMontaigu
Print Producer: Brell Chen
Illustrator: Kristal Melson
Broadcast Producers: Daphne Ng, Felicia Tan
Account Manager: David Webster, Joanna Yeo
Post Production: The Mill
Print Production: Peter Chee

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