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Guinness World Records largest game of dodgeball

Description

On Wednesday, May 12, 2010, 712 players from the New York Tri-State area were armed with 600 dodgeballs to compete in this record-setting game. The previous record of 450 dodgeball participants was crushed as the blue team and yellow team hurled the rubber balls back and forth at each other until one team emerged triumphant. After hundreds of players were pelted with dodgeballs and eliminated from the game, the blue team claimed victory. Ten players from the winning blue team were selected by raffle and they, along with the last man standing on the yellow team, received new Samsung Reality phones for their athletic skills and bravery. All of the game’s players received scratch cards with the opportunity to win Reality phones and gift cards, and t-shirts to commemorate their participation in the record-breaking attempt. Additionally, Samsung Mobile donated the dodgeballs used in the game to the Boys and Girls Club of Manhattan and Covenant House of New York.

This professional campaign titled 'Guinness World Records largest game of dodgeball' was published in United States in May, 2010. It was created for the brand: Samsung, . This Film medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted almost 12 years ago.

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