ADVERTISING

14 Hands

Grab a Wineski

Agency: Copacino+Fujikado

Description

The three spots feature people enjoying the canned Rose, Pinot Grigio, Bubbles, and Red Blend wines in the same ways people typically enjoy beer. The title “Winseki” spot features friends Facetiming, swapping “Wazzup” for “Wineskiiii, “River” takes on Busch’s classic trope of man versus nature, showing a woman pulling not beer, but a 14 Hands canned wine out of the river, drawing the attention of a curious grizzly bear, and “A New Beach” spoofs Corona’s beach spot, by showing that it’s easier to crack open a can of 14 Hands than it is to open a bottled beer.

This professional campaign titled 'Grab a Wineski' was published in United States in May, 2019. It was created for the brand: 14 Hands, by ad agency: Copacino+Fujikado. This Film medium campaign is related to the Alcoholic Drinks industry and contains 3 media assets. It was submitted almost 3 years ago.

Credits

Advertising Agency: Copacino+Fujikado, Seattle, USA
Executive Creative Director: Mike Hayward
ACD / Art Director: Nicole Koestel
Copywriter: Caroline Henry
Sr. Social Media & Content Strategist: Paul Balcerak
Video Content Creator: Kyle Illenda
Account Director: Chris Copacino
Account Supervisor: Samantha Sidwell
Account Executive: Kendall Evans
Director of Production: Kelly Green
Producer: Kelli Garces
Project Manager: Kirsten Speller
Producer: Matt Jaime / NXNW
Director: John Eames
Editor: Ray Gross
FX: Jason McKee
Color: Rendell Burghart

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