Krud Beer

Good time for a Krud

Agency: The Secret Little Agency


A new beer that celebrates the enduring goodness of Cambodian culture.
In Cambodia, ‘Good’ is everywhere. But what is Krud kinda Good? A Krud Good can be big or small. It happens in the biggest cities and in the smallest villages. To launch Vattanac Brewery’s very first beer brand in Cambodia, we brought to life Good Time for a Krud. Inspired by Cambodia’s rich history and the people’s spirit of unyielding positivity, we wanted to remind everyone that there is so much in life to celebrate; every positive moment, no matter how big or small is worth celebrating – showing that wherever you look, there’s always a good time to celebrate with Krud.

This professional campaign titled 'Good time for a Krud' was published in Cambodia in December, 2021. It was created for the brand: Krud Beer, by ad agency: The Secret Little Agency. This Integrated medium campaign is related to the Alcoholic Drinks industry and contains 1 media asset. It was submitted over 1 year ago by Creative director: Etienne Lesourd of Publicis Singapore.


Advertising Agency: The Secret Little Agency, Singapore, Singapore

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