Agency: BBDO


Rather than creating a regular print ad, we Bogota made one which people could play with over and over and show their friends.The message’s strong impact made people associate Gatorade as the World Cup’s official hydrating drink,without actually being one of the sponsors.

This professional campaign titled 'Goalkeeper' was published in Colombia in November, 2010. It was created for the brand: Gatorade, by ad agency: BBDO. This Print medium campaign is related to the Soft Drinks industry and contains 1 media asset. It was submitted over 13 years ago.


Advertising Agency: Sancho BBDO, Colombia
Creative Directors: Jose Daniel Leon, Hugo Corredor, Giovanni Martinez
Senior Art Director: Andres Maranta
Senior Copywriter: Juan Gomez
Retoucher: Zumo Studio
Account Manager: Adriana Alba

Southside Marke...


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