ADVERTISING

Glossier

Glossier You

Agency: Look

Description

360 campaign to hero Glossier’s best selling perfume, Glossier You, and launch the new fragrance extensions. The campaign is as unique in the category as the fragrance is, celebrating the unprecedented relationship wearers have with You, and heralding the connections it sparks with others.
The Sum of You comes to life in an impressionist mixed media format - featuring all the elements that make You, You. With an original song from You devotee, Okay Kaya, we filmed in Hanoi, London and New York, exploring the scent and sensations, the moments and memories of You.

See more at: https://look.inc/Glossier-You

This professional campaign titled 'Glossier You' was published on April 11, 2023. It was created for the brand: Glossier, by ad agency: Look. This 360°, Digital, and Film media campaign is related to the Beauty and Retail Services industries and contains 8 media assets. It was submitted 12 months ago by Creative Agency: Look of Look.

Credits

Advertising Agency: Look

ADVERTISING

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