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Reel Start

Give New Voices a Voice

Agency: FUSE

Description

There’s an incredible group of young, diverse filmmakers waiting for their moment to shine. We just need to give them a shot. That’s the message of “Give new Voices a Voice”, the new campaign developed by FUSE Create for Reel Start, a not-for-profit organization that empowers kids to change their world through filmmaking.
The video campaign spotlights Reel Start students and alumni standing in their neighbourhoods, passionately talking about their films. What they don’t realize however, is that no one can hear them. "These kids have powerful stories to tell." says FUSE Create Creative Director Patrice Pollack. “We want viewers to realize that we need to hear their voices now more than ever, and to feel frustrated that we can’t."

This professional campaign titled 'Give New Voices a Voice' was published in Canada in October, 2020. It was created for the brand: Reel Start, by ad agency: FUSE. This Film medium campaign is related to the Media, Movies, and Public Interest, NGO industries and contains 3 media assets. It was submitted over 1 year ago by Marketing & PR Manager: Vanessa of FUSE Create.

Credits

Advertising Agency: FUSE Create, Toronto, Canada
Production House: Feels Like Home Films
Other: Rooster Post Production, Fort York VFX, Alter Ego, Pirate Audio

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