To launch the emergent FUTURECRAFT 4D, adidas Brand Design partnered with Miniac Films to create a film that harnesses the spirit of unyielding innovation and discovery in their quest to produce a hyper-personalized running shoe. With striking visuals that usher in a sense of rising from the confines of the imagination, FUTURECRAFT, is a cinematic and artful look at what feels like it should be impossible in the moment.
This professional campaign titled 'FUTURECRAFT 4D' was published in United States in April, 2017. It was created for the brand: adidas, . This Film medium campaign is related to the Fashion industry and contains 1 media asset. It was submitted over 6 years ago.
Global Brand Design Creative Director (Amsterdam) : Nick Cline
Producer: Eleanor Fitzgerald
Production Company: Miniac Films
Director: John C. Pina
Executive Producer: Stephen Roesler
Producer: Rogers Marquess
DP: Joshua James Richards
Editor: Eric Greenburg
Original Score: Junkie XL, Christian Vorläender
Sound Design / Mix: Zach Goheen / Vaudeville
Color: Paul Yacono / a52