Fun Food Illusions
Agency: Benzzy Studio
Description
Benzzy created a 3D Naked Eye CGI installation for Beijing’s Wangfujing LED screen. The process of preparing noodles was transformed into a large-scale visual performance, with oversized ingredients, realistic textures, and dynamic food simulation appearing to extend beyond the display. The project turned a familiar culinary ritual into an immersive urban spectacle.
This professional campaign titled 'Fun Food Illusions' was published in Russia in July, 2026. It was created by ad agency: Benzzy Studio. This Design, Digital, and OOH Outdoor media campaign is related to the Food industry and contains 1 media asset. It was submitted 1 day ago.