Going green has been a tricky situation to be in. People are used to being judged – they’re constantly asked if they’re truly dedicated to the cause. Beyond Meat will give sustainability advocates the chance to go beyond anything they did until this point - a social experience revolving around circular economy.
This student campaign titled 'Full Circle' was published in Germany in February, 2021. It was created for the brand: Beyond Meat, by ad school: Miami Ad School. This Experiential medium campaign is related to the Food industry and contains 6 media assets. It was submitted almost 3 years ago.
Advertising School: Miami Ad School Europe, Hamburg, Germany
Copywriter: Simão Barreto
Art Director: Ali Haider