From Confusion To Clarity

Agency: Karmarama


So much confusion, particularly when it comes to car insurance. But is one website that can make it crystal clear. has evolved its driver centric strategy to reclaim its position as the founder of UK price comparison, leading drivers from consumer chaos to clarity.

This professional campaign titled 'From Confusion To Clarity' was published in United Kingdom in August, 2018. It was created for the brand:, by ad agency: Karmarama. This Film medium campaign is related to the Finance industry and contains 1 media asset. It was submitted over 5 years ago.


Advertising Agency: Karmarama, London, UK
Chief Creative Officer: Nik Studzinski
Creatives: James Rooke, Imogen Tazzyman
Senior Planner: Dan Cameron
Senior Producer: Larissa Miola
Production Company: Somesuch
Director: Aoife McArdle
Post Production (VFX): Freefolk / London
Creative Director: Jason Watts
Grade: MPC
Edit: Final Cut
Editor: Dan Sherwen
Sound: 750MPH
Sound Designer: Sam Ashwell


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