Description
About the Client:
Ensan [Human in Arabic] is a Saudi Non-Profit Organization that provides holistic care for orphans in-need and their mothers; from providing a home for the family, along with appliances, bill-payments, maintenance and renovation; to other necessities such as health-care, education, extracurricular activities, clothing, groceries, and so on. The care goes on to include preparation courses for those who want to get married, and even monetary gifts to help them start off their new life at the right foot.
About the idea:
When looking at Ensan's services, one would notice that they start when the orphan is a single human being, or Ensan, and carry on until they are joined by marriage to form a family; that's where the idea of "From an 'Ensan' To a Family" came about. Additionally, just like caring for orphans isn't a one-time thing, rather, a lifelong commitment, marriage is also a lifelong commitment to one's spouse; in this case, made from someone who has been on the receiving-end of Ensan's promise.
This professional campaign titled 'From an "Ensan" To a Family.. A Promise that Builds Tomorrow' was published in Saudi Arabia in December, 2025. It was created for the brand: Ensan, by ad agency: BIG Creative Boutique. This 360°, Design, and Film media campaign is related to the Public Interest industry and contains 4 media assets. It was submitted 4 days ago by Creative Director: Omar ShibatAlhamd of BIG Creative Boutique.
Credits
Advertising Agency: BIG Creative Boutique, Riyadh, Saudi Arabia
Production Company: BIG Creative Boutique, Riyadh, Saudi Arabia
Creative Director: Omar ShibatAlhamd
Copywriter: Omar ShibatAlhamd
Sr. Art Director: Ibrahim Madi
Creative Team: Hamad Bin Qassem, Hamid Ajab, Fay Alarwan, Ragaey Sameh
Producer: Raad Almalki
DOP: Hassan Alansari
