Burger King

Free Whopper Refills, The Censored Whopper, The 221.185th...


Young people do love free refills.
But the only thing they can refill at all burger chains is the drink.
Not a burger. The best value of all time.
Burger King presents
Free Whopper Refills.
Only on the April Fools Day,
we will be the first-ever brand that offers unlimited burger refills.
Available at selected restaurants and drive-through service.
We will spread our mouth-flavoring promotion through
a series of print ads and billboards.
We will challenge people to flame-grill a new record
through social media and self-order kiosk.
A one-year card to request free Whopper refills and a Guinness record
for a winner who refills the most on the April Fools Day.
This April Fool's
Free Whopper Refills
Stay hungry. Stay foolish.
By Burger King.

This student campaign titled 'Free Whopper Refills, The Censored Whopper, The 221.185th...' was published in Germany in June, 2019. It was created for the brand: Burger King, . This Integrated medium campaign is related to the Food industry and contains 26 media assets. It was submitted about 4 years ago.


Entrant Company: Miami Ad School Hamburg, Hamburg, Germany
Student: Toan Tran Bao Mai
Student: Bui Nhi (Vu Phuong Thao)
Senior Art Director: Pedro Sattin
Senior Copywriter: Álvaro Palma
Executive Creative Director: Pancho Cassis


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