"Mother"
'Home'
"Our"
"Tamil"
Description
The task was to spread the word on Malu's Kitchen, a home food delivery company based out of Bangalore. They serve authentic Tamil-style lunch. So we built a Tanglish campaign that's a visual way of saying Tamizh Saapadu (Tamil Food), Veetu Saapadu (Home Food), Amma Saapadu (Mother's food), and Namma Saapadu (Our food). The key visuals featured Key Tamil words that matter to those who crave for Tamil food.
This professional campaign titled 'Food Letters' was published in India in February, 2026. It was created for the brand: Malu's, by ad agency: Blue Noodles. This Digital and Print media campaign is related to the Food industry and contains 4 media assets. It was submitted 3 days ago by Founder: Anantha Narayan of Blue Noodles.
Credits
Advertising Agency: Blue Noodles, Chennai, India
Art Director: Anantha Narayan
Copywriter: Anantha Narayan
