Fashion Victim

Agency: Alphaomega Group


To raise awareness of the problem of washing synthetic items in the washing machine, we have developed a campaign with a strong impact.​

This professional campaign titled 'Fashion Victim' was published in Italy in September, 2019. It was created for the brand: Marevivo, by ad agency: Alphaomega Group. This Print medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted over 4 years ago by Creative Director: Andrea Giovannone of Metaphora by Alphaomega group.


Advertising Agency: Metaphora, Rome, Italy
Digital Artist: Filippo Guerrieri
Copywriter: Carolina Palombo
Art Director: Veronica Altavilla, Benedetta Lustri
Creative Director: Andrea Giovannone, Arianna Astrella


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