Tesapará is a dog from the city of Pedro Juan Caballero, in the north of Paraguay. One day she met the coach of the local city team, 2 de May, with whom she forged a very close relationship with. This story became viral and it spread around the world.
This professional campaign titled 'Fans Pure of Heart' was published in Paraguay in December, 2019. It was created for the brand: Saltarín Rojo, by ad agency: Craniux. This Integrated medium campaign is related to the Pets, Public Interest, and Sports industries and contains 1 media asset. It was submitted about 4 years ago by Panchi Galarce of Craniux.
Advertising Agency: Craniux, Asunción, Paraguay
Creative Director/ Copywriter: Panchi Galarce
Art Directors: Raúl Ortiz, Darío Martinez
Account Director: Diego Chirife
Graphic Designer: Ferniko
Edition: Federico Demestri
Production: Gonzalo Irún