Description
300 London households face eviction and homelessness every week.
We placed real household items on a billboard in London. The aim was to make Londoners think about what they would take if there were evicted. And to raise donations to help those facing that reality.
This professional campaign titled 'Eviction Survival Kit - what would you take?' was published in United Kingdom in December, 2023. It was created for the brand: All People All Places, by ad agency: Cogent. This OOH Outdoor medium campaign is related to the Other industry and contains 2 media assets. It was submitted over 1 year ago.
Credits
Ad agency: Cogent
Production: Junction 11
Brand: All People All Places
Client: George Dunstall
Creative Director: Darren Giles
ACDs: Mark Teece and David Finch
Senior Copywriter: Beanie Watson
Photographer: Robert Duncombe
Producer: Gemma Marsh
Design: Shelley Odell, Nick Lyons, Sam Armistead