Race to Save Lives
Description
In motorsport and in life, timing is everything. Just as split-second decisions on the track can mean the difference between winning and losing, taking a moment to check in on a friend or speak up about your struggles can save a life. Suicide isn’t sudden - it’s a race against time, and every conversation, every gesture of support, and every second you take to care can make all the difference.
Spot the signs. Start the conversation. You could save a life.
This professional campaign titled 'Every Second Counts' was published in United Kingdom in August, 2025. It was created for the brand: Race to Save Lives, by ad agency: Absolute. This Content, Digital, and Film media campaign is related to the Health and Sports industries and contains 1 media asset. It was submitted 3 months ago by Creative Director: Simon Allman of Absolute.
Credits
Advertising Agency: Absolute Agency
Creative Director: Simon Allman
Copywriter: Stuart Beveridge
Creative: Rob Clayton
Project Lead: Chris Hodgen
Project Manager: Paula Smith
Production Company: Sitcom Soldiers
Partners: Duckhams Yuasa Racing & David Riddell Memorial
Association: Lions Barber Collective
