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The North Face

EQUIPATE, por dentro y por fuera

School: Universidad de San Carlos de Guatemala

BTL

Case History

Description

Una campaña digital que busca motivar a jóvenes a mejorar su rendimiento físico y bienestar mediante una app que integra preparación, alimentación y equipamiento en una sola experiencia.

This student campaign titled 'EQUIPATE, por dentro y por fuera' was published in Guatemala in May, 2026. It was created for the brand: The North Face, by ad school: Universidad de San Carlos de Guatemala. This Design, Digital, and OOH Outdoor media campaign is related to the Fitness and Sports industries and contains 5 media assets. It was submitted about 9 hours ago.

Credits

Advertising School: Universidad de San Carlos de Guatemala, Guatemala
Art Director: Claudia Roblero, Katherine Quintanilla
Graphic Designers: Claudia Roblero, Katherine Quintanilla, Sofia Morales
Copywriters: Claudia Roblero, Katherine Quintanilla
Campaign Strategy: Claudia Roblero, Katherine Quintanilla
UI/UX Design: Sofia Morales, Claudia Roblero, Katherine Quintanilla
Case History: Claudia Roblero, Katherine Quintanilla

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