Description
The local campaign everages cutting-edge AI production tools such as Google’s Veo 3, and was brodcasted across TV, digital, radio, and out-of-home platforms throughout the UAE.
The advert transports viewers onto the streets of Dubai, where a man joins eToro Club on his phone and suddenly soars along a skyscraper. As he rises, the world of eToro Club unfolds around him: exclusive perks ranging from personal account managers and discounted exchange fees, to global airport lounge access and exclusive events. The journey ends with a gesture of Arab hospitality as he is welcomed to a VIP gathering on the top floor, symbolising eToro’s promise to investors: elevate your investing experience with eToro Club.
This professional campaign titled 'Elevate with eToro club' was published in United Arab Emirates in October, 2025. It was created for the brand: eToro, by ad agency: eToro - In House. This Film medium campaign is related to the Finance industry and contains 1 media asset. It was submitted about 1 month ago by Head of Creative: Shay Chikotay of eToro.
Credits
CMO: Nir Smulewicz
VP Marketing: Yannay Politi
Head of Creative: Shay Chikotay
Senior Art Director: Ella Krap Israel
Art Director: Hila Shutzer Marciano, Yafit Ovadia
Copywriter: Ishai Ravid
Marketing Operation Team Leader: Hila Shechter
Marketing Project Manager: Shir Carmona Fiibish
Head of Marketing Strategy: Eli Shwartz
Marketing Manager (UAE): Adva Aizinger
Managing Director, MENA: George Naddaf
Arabic Social Media Manager: Mike Khoury
Production company: Secret Level
Chief Creative Officer: Jason Zada
Head of Studio, Brand: Monica Monique
Executive Producer: Ross Grogan
Producer: Filipa Kinomoto
Creative Director: Jarrett Jamison
AI Artist: Joe Rubalcaba
AI Artist / Music Producer: Simone Bocchino
Editor: Milagros Loyola
Localisation Narration: Astral
