In December 2022, Qatar will host its biggest sports event – the World Cup™. It's one of the greatest accomplishments for each and every Qatari, and it is their dream to make this event unforgettable for everyone.
To celebrate the significance of this event, QNB Group, the Official Middle East and Africa Supporter and Official Qatari Bank of FIFA World Cup 2022™, launched its “Dream Bigger” campaign. The campaign aims to showcase how all of this achievement started with a simple dream, and reached all the way to become an international celebration across Doha's streets.
Dream Bigger is not just about the eagerness of the upcoming tournament but it is also about the Qatari spirit.
FIFA World Cup Qatar 2022™ will be an unforgettable experience. For the first time in history, the tournament is being held during the winter and is coming to the Middle East, for the first time as well.
Qatar will welcome millions of guests and spectators from all over the world, which all began with a small dream...an ambitious dream.
This professional campaign titled 'Dream Bigger with Neymar and Khaby Lame' was published in Qatar in September, 2022. It was created for the brand: QNB, by ad agency: Pitch Sport. This Film medium campaign is related to the Finance and Sports industries and contains 1 media asset. It was submitted over 1 year ago by Creative Director: Dmitry Semenov.
Client: QNB Group
Heba Al-Tamimi, General Manager, Group Communications
Fady Kamal, Assistant General Manager, Group Communications
Maryam Al Baker, Head of Local Advertising, Group Communications
Advertising Agency: Pitch Sport
Creative Director: Dmitry Semenov
Sr.Art Director: Sasha Eperin
Sr.Copywriter: Artur Danielyan
Client Service Director: Oxana Belyaeva
Project Manager: Lily Kechina
Producer: Anna Shimanogova
Production Company: Stink Paris
Directors: The Youth & Co