Description
"Don't Stop Motion" is an animated short film, created by our teams in collaboration with Punk Robot (the Academy Award-winning studio behind "Bear Story,") that uses stop-motion animation and clay to tell a powerful story of resilience. What's truly unique is that the clay characters were co-created and hand moulded by patients with rheumatoid arthritis, who participated in the cinematic process as part of their therapy.
The campaign highlights the Government of Chile's programs that provide free medication and specialized therapies to improve outcomes for patients.
The film premiered with rheumatoid arthritis (RA) patients, RA patient groups and healthcare professionals alongside specialised health medial channels and primary healthcare centres to raise awareness about the Government of Chile's programs, which provide free medication and specialized therapies to improve outcomes for patients.
This professional campaign titled 'Don't Stop Motion' was published in Chile in May, 2025. It was created for the brand: Government of Chile, by ad agency: VML. This Film medium campaign is related to the Health industry and contains 3 media assets. It was submitted 9 days ago.
Credits
VML
Debbi Vandeven – Global Chief Creative Officer
Rafael Pitanguy – Deputy Global Chief Creative Officer
Nino Goldberg – Chief Creative Officer LATAM
Lauren Lafranz – Global Chief Creative Operations
Facundo Palacios – Regional Creative Operations
Ernest Riba – Chief Strategy Officer LATAM
Luis Fernando Dugand – Deputy Chief Strategy Officer LATAM
VML CHILE
Raimundo Undurraga - Chief Creative Officer
Samer Zeidan – VP Creative
Oriol Albella – Chief Operation Officer
Alberto Osorio – Creative Director
Trinidad Ayala – Art Director
Matías Araya – Art Director
Miguel Recabarren – Art Director
Sebastián Castillo – Art Director
Carlos Saavedra – Art Director
Jaime Labra – Copywriter
Pablo Rojas – Copywriter
Gonzalo Gomez – Copywriter
Francisca Olivares – Content Creator
Rene Ocaranaza – Content Creator
Viviana Poblete – Account Director
Macarena Silva – Account Director
Loreto González – Director of Production
GOBIERNO DE CHILE
Montserrat Bauzá – Marketing Manager
María Paz Veyl – Marketing Coordinator
PUNK ROBOT
Pato Escala – Executive Producer
NJ Lopez – Director
UFF CONTENIDOS
Gonzalo Ruiz – Director
Francisca Rodríguez – Executive Producer
PAPAMUSIC
Damián Minckas – Music Producer
Ezequiel Flehner – Music Producer
SAUVALLE PRODUCCIONES
José Sauvalle - Producer Sauvalle Producciones
