Don't Let It Stop Trending

Agency: SO&U


The idea borrowed from the internet phenomenon of the most liked Instagram post - an egg. The egg's position was manipulated to suggest chemotherapy in order to raise awareness about World Cancer Day.

This professional campaign titled 'Don't Let It Stop Trending' was published in Nigeria in February, 2019. It was created by ad agency: SO&U. This Print medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted over 5 years ago.


Advertising Agency: SO&U, Lagos, Nigeria
Executive Creative Director: Anthony Ekun
Creative Director: Chris Ogunlowo
Deputy Creative Director: Abraham Cole
Group Head: Aderogba Arimoro
Copywriter: Olisa Nwizu
Art Director: Kanayo Ume


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