Checking the cellphone while driving causes more than 100 deaths each year in car accidents.
This professional campaign titled 'Don't Follow The Other Light' was published in Chile in April, 2019. It was created for the brand: Entel, by ad agency: McCann. This Print medium campaign is related to the Electronics, Technology industry and contains 2 media assets. It was submitted over 3 years ago.
Advertising Agency: McCann, Santiago, Chile
Creative Directors: Jose Ignacio Solari, Diego Tolin
Art Directors: Ignacio Gonzalez, Matias Jorquera
Copywriter: Matias Jorquera
Illustrator: Damian Balmaceda
Photographer: Damian Balmaceda