Description
The Cremaffin "Doctors ka Belief, Constipation se Sahi Relief" campaign is designed to communicate the product's effectiveness in providing fast and reliable relief from constipation. The core message of the campaign centers around the idea that Cremaffin is trusted by doctors, emphasizing its credibility and suitability for treating constipation.
The campaign targets individuals seeking a non-habit-forming, effective solution for constipation, with a focus on promoting the product as the go-to choice for immediate and long-lasting relief. By leveraging the authority of doctors, the campaign seeks to reassure consumers of the product’s reliability and safety.
The communication will feature simple, relatable scenarios that highlight the discomfort of constipation, followed by the ease and comfort Cremaffin provides. Through this narrative, the campaign builds trust and encourages consumers to rely on Cremaffin for a natural and gentle solution to constipation. The tone will be reassuring, practical, and informative, with an emphasis on how Cremaffin offers real relief without the risks of dependency or harsh side effects.
This professional campaign titled 'Doctor's ka belief, Constipation se sahi belief' was published in India in July, 2025. It was created for the brand: Abbott, by ad agency: ting Works LLP. This Digital medium campaign is related to the Health industry and contains 1 media asset. It was submitted 7 days ago by Associate Vice President - Account Management: Rahul Nair of ting.
Credits
Production House: ting Studios
Agency: ting
Studios Team: Sumit Chavan, Narsi, Shruti, Himanshu
Account Management: Shreya Jain, Drashti Mody
Design: Riddhi Seta, Gayatri Damre, Smit Swar, Karthi K, Peer Mohammed, Vasudevan
Copywriting: Sahil Joshi, Salil Gupta, Nidhi Kadam
Strategy: Kameshwari Jagasia, Gayathri Mahesh
Colourist: Mihir Ranade
Online Editor: Arpan Dalvi
Offline Editors: Akash Singh, Shubham Kulaye
Post Production Supervisor: Umang Gohil
VO/Dubbing: Decilabs
Music: Soumya Barman
Casting: World Casting Agency
Costume Stylists: Shruti Shikha, Sharayu Zanzad
Production Assistants: Himanshu Chaudhary, Pratham Humane
Gaffer: Shaneali Sayyed
Focus Puller: Birjesh Gupta
2nd AC: Aditya Rathod
1st AC: Viral Rathod
Photographer: Narsi Reddy Pochal
DOP: Jaideep NJ
DA: Sulochana Pathak
1st AD: Jay Malhotra
Director: Raihan Muhimtule
Producer: Akshay Yadav
Executive Producer: Nikhil Kamath
Partners: Manan Vora, Sudharshan Anandkumar, Aadil Mehta, Shruti Dhadda