Description
The pain of debt is constant. It literally makes simple things we take for granted feel much more daunting. Ultimately it's the financial strain on our lives that causes this pain. The constant worry of how much and due when?
When you’re in the grips of debt, every expense feels different. the cost of things is a constant, and it dramatically affects every move you make.
This campaign will dramatize this truth, transforming everyday objects, like fridge handles into perilous objects.
This professional campaign titled 'Debt Perspectives' was published in Canada in January, 2024. It was created for the brand: Farber Debt Solutions, by ad agency: The Local Collective. This Audio, Digital, and OOH Outdoor media campaign is related to the Finance industry and contains 3 media assets. It was submitted 10 months ago by Founder, President: Kaitlin Doherty of The Local Collective.
Credits
Advertising Agency: The Local Collective, Toronto, Canada
Founder, Chief Creative Officer: Matt Litzinger
Founder, President: Kaitlin Doherty
Executive Creative Director, Advertising: Caitlin Keeley
Executive Creative Director, Advertising: Josh Day
Executive Creative Director, Design: Omar Morson
Account Director: Val Traitses
Production Company: Fuze Reps
CG Artist: Pierre Bourjo