"Crumpled" Direct Mail
Description
To promote National Safe Driving Week 2024, we sent a crumpled up letter in the mail, asking partners of the Canada Safety Council to share our campaign assets on their social channels and help amplify the modest campaign budget.
This professional campaign titled 'Crumpled Letter' was published in Canada in December, 2024. It was created for the brand: Insurance Brokers Association of Canada, by ad agency: Agency59. This Direct medium campaign is related to the Insurance and Public Interest industries and contains 1 media asset. It was submitted 2 months ago by CCO: Brian Howlett of Agency59.
Credits
Ad Agency: Agency59, Toronto
CCO/CW: Brian Howlett
CD/AD: Curtis Wolowich, Junction59
AD: Beth Brown, Junction59
Project Lead: Gavin Ball
Account Director: David Foy, Junction59
Production Manager: Ellie Lee
Studio Manager: Hannah Hall