Red Rooster


Agency: white


Australia’s first and favourite chicken shop Red Rooster (Reds) has launched the aptly named crave_ware; an AI-powered technology solution designed to satisfy GREYAustralian’s chicken cravings; delivering the brand’s purpose. In real time, crave_ware brings the ultimate in food convenience to customers - before they even know they need it.

This professional campaign titled 'crave_ware' was published in Australia in March, 2024. It was created for the brand: Red Rooster, by ad agency: white. This Experiential medium campaign is related to the Confectionery, Snacks and Delivery Services industries and contains 2 media assets. It was submitted 4 months ago.


Director of Marketing, Red Rooster: Ashley Hughes
Marketing Manager, Red Rooster: Jane Hillsdon
PR & Communications Manager, Red Rooster: Stella Katsaros

Chief Executive Officer: Lee Simpson
JChief Technology Officer: Jono Casley
Chief Creative Officer: Chad Mackenzie
Creative Director: Chad Mackenzie,
Senior Creative: Kieran Adams
Senior Developer: Adam Shaw
Senior UI Designer: Jeremy Frouin
Managing Partner: Shane Holmes
Account Director: Liz Kerr
Strategy Director: Brooke Thompson
Strategist: Enid Sung
Head of Production: Enid Sung
Executive Producer, Director: Sean Ascroft
Production Assistant, Stylist and Art Department: Sean Ascroft
Post Production: whiteGREY


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