Description
During the most important football season of the year, Claro was challenged to participate in communication despite not being an official sponsor of the Colombia national team. That’s how we developed a content strategy to be in the conversation of an entire country.
This professional campaign titled 'Copa América Claro' was published in Colombia in June, 2024. It was created for the brands: Claro and Claro Colombia, by ad agency: DDB. This Content, Digital, and Film media campaign is related to the Electronics, Technology industry and contains 4 media assets. It was submitted 28 days ago.
Credits
President & CCO: John Forero
VP Creative: Juan Carlos Chaves
Head of Art: Andrés Valencia
Creative Directors: Mario Peñalosa / Juan Camilo Hidalgo / Deivid Moreno
Copywriters: José Guillermo Rojas / Juan Pablo Botello / Marden Amado
Graphic Designer: Luis Jerez / Omar Peña / Angela Guerrero Vera / Kenier Cordoba Berrio / Daniel Campos / Isabella Rivera / Nicolas Calderon
Producer: Dragon Fly