Most young women hate hair on men's bodies. So to launch Click&Style with 3-in-1 toolkit Philips decided to raise this issue - getting rid of the extra body hair will bring the bodies closer. As close as possible.
This professional campaign titled 'Closer' was published in Ukraine in November, 2013. It was created for the brand: Philips, by ad agency: Ogilvy. This Print medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted almost 10 years ago.
Advertising Agency: Ogilvy & Mather, Kiev, Ukraine
Creative Director: Alexandra Doroguntsova
Art Director: Taras Dzendrovskiy
Copywriter: Eugeniya Dzubenko
Project managers: Anna Bondareva, Daria Tafinceva