ADVERTISING

Classic FM

Classical Christmas Station

Agency: Axe & Iron

Description

Classic FM has launched its brand new radio station dedicated to classical Christmas music with a creative twist - defrosting presenter and singer Aled Jones.

In a short film, Aled is seen frozen inside a giant block of ice. Then comes the opening notes of Walking in the Air - the timeless song from The Snowman that made Aled Jones synonymous with Christmas for generations. The music causes him to stir, stand up and burst into song to smash the ice, officially signalling that Christmas has arrived.

Classic FM Christmas is packed with music that makes the season feel magical, offering listeners a festive soundtrack of much-loved carols, orchestral and choral favourites, and iconic film scores from Christmas classics including Home Alone and Love Actually.

Sally Ardis, Managing Director of Global's Music Brands said: “There’s nothing quite like the first Christmas song of the year to get you into the festive spirit, and we’re delighted to bring listeners a whole station dedicated to those songs they know and love."

Joseph Zubier, Managing Editor of Classic FM, said: “Christmas and classical music are a perfect match, so launching Classic FM Christmas for the very first time is the most natural next step for our brand. We look forward to welcoming first-time and current listeners to our new station. From traditional carols to iconic festive film scores, we know people everywhere love the music that m

This professional campaign titled 'Classical Christmas Station' was published in United Kingdom in October, 2026. It was created for the brand: Classic FM, by ad agency: Axe & Iron. This Film and Integrated media campaign is related to the Music industry and contains 2 media assets. It was submitted 16 minutes ago.

Credits

Classic FM
Presenter & Singer: Aled Jones
Managing Editor: Joseph Zubier
Deputy Managing Editor: Lucy Bacon
Digital Managing Editor: Siena Linton
Art Director and Senior Video Producer: Ben Bate
Senior Sound Designer: Emma Sinclair
Director, Sound Design: Ash Bard

Axe & Iron
Director & VFX Artist: Ryan Dzierzek

Global
Managing Director of Global's Music Brands: Sally Ardis
Director, Communications: Justine Bower

How Now
Head of Production: Julia Potter
Executive Creative Director: Phil Bolger

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