CIB Mobile Banking App - Copy 1
CIB Mobile Banking App - Copy 2
Description
"The campaign idea is based on the ease of using the CIB app, flexibility, and security, allowing users to conduct all banking transactions with large amounts without worrying about anything. The copies carry a comedic exaggeration in their execution, where the hero is asked to fulfill a request that seems illogical, such as delivering a large sum to a distant location or securing a large amount in a short time. He begins to imagine unreasonable solutions until he realizes that this request can be easily fulfilled using the CIB mobile banking app."
This professional campaign titled 'Mobile Banking App' was published in Egypt in November, 2024. It was created for the brands: CIB Bank and CIB Egypt, by ad agency: Icon creations. This Film medium campaign is related to the Finance industry and contains 2 media assets. It was submitted about 2 months ago by Director / Creative Director : Sherif Mounir of Freelancer.
Credits
Director: Sherif Mounir
Agency: Icon Creations
Production House: Gorilla Production
