Chopped profile pictures

Agency: Bleublancrouge


Bleublancrouge created a stunt on Facebook for Opinel knives. Using an app called Picscatter, various images (carrot, cucumber, sausage and leek) were “chopped” and Facebook user’s were then tagged. The effect was a large chopped image across the top of the user’s profile page. These images were then be

This professional campaign titled 'Chopped profile pictures' was published in Canada in December, 2011. It was created for the brand: Opinel, by ad agency: Bleublancrouge. This Digital medium campaign is related to the House, Garden industry and contains 1 media asset. It was submitted over 12 years ago.


Advertising Agency: Bleublancrouge, Montréal, Canada
Creative Director: Gaëtan Namouric
Art Directors: Marie-Pierre Blanchette, Sébastien Lafaye
Copywriter: Julien Duez


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