ADVERTISING

Pal's

Chili Billie

Agency: Creative Energy

Description

How do you increase chili burger sales by 247% in only one month? You unleash the ultimate chili-loving character. Sporting bibs, trophies and a whole lifestyle dedicated to chili burgers, we created Chili Billie Jones. With his hilarious personality and entertaining backstory, Chili Billie Jones quickly stole peoples’ hearts and filled their stomachs.

This professional campaign titled 'Chili Billie' was published in United States in July, 2022. It was created for the brand: Pal's, by ad agency: Creative Energy. This Film medium campaign is related to the Food industry and contains 1 media asset. It was submitted 12 days ago.

Credits

Advertising Agency: Creative Energy, Johnson City, USA
Executive Creative Director: Will Griffith
Creative Director: Greg Nobles
Art Director: Sarah Growden
Senior Copywriter: Theo Harris
Copywriter: Taylor Waisanka
Stylist: Tammy Blevins
Brand Executive: Teresa Treadway
Production Company: Dace & Mohr, Nashville, USA
Executive Producer: April Dace
Director: Jeff Venable
Director Of Photography: David Ogle

ADVERTISING

iStock Essentials

Early spring. Dry grass and snow...

Artist: pal1983

iStock Signature

Kid on the beach

Artist: EmilPal

iStock Signature

Kid playing

Artist: EmilPal

iStock Essentials

Early spring. Dry grass and snow...

Artist: pal1983

iStock Signature

Kid with binocular

Artist: EmilPal

iStock Essentials

dry grass sways in the wind agai...

Artist: pal1983

Limited-Time offer. Save 15% on everything with code 15AOTW.

Search iStock

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.