Description
Insight: Pediatric dentists give kids toys to make the dentist feel less scary; so why not remind adults how easy it can be with the same trick?
Big Idea: Swap intimidating dental tools for the playful plastic toys adults remember from childhood.
This student campaign titled 'Child's Play' was published in United States in April, 2026. It was created for the brands: Glide, Oral B, and Oral-B, by ad school: S.I. Newhouse School of Public Communications. This Print medium campaign is related to the Health and Other industries and contains 3 media assets. It was submitted about 17 hours ago by Taylor Whitmore.
Credits
School: S.I. Newhouse School of Public Communications
Art Director: Taylor Whitmore
Copywriter: Taylor Whitmore
Instructor: Stephen Lundberg
