Have you ever thought your soulmate could be a car? We did. Localiza Rent a Car took over a dating app with sexy and humorous car profiles, so people could spend their Valentine's with someone - be it a person or a vehicle.
This professional campaign titled 'Car Match Localiza' was published in Brazil in June, 2022. It was created for the brand: Localiza Rent a Car, by ad agency: Maloca73. This Digital, Direct, and Experiential media campaign is related to the Automotive industry and contains 1 media asset. It was submitted over 1 year ago by Estevão Domingues of Maloca73.
Creative Director: Dan Zecchinelli
Art Director: Estevão Domingues
Copywriter: Vanessa Pereira
Animator/Editor: Marcelo Gaudioso
Project Manager: Rayssa Monteiro
Executive Account: Vanessa Maraísa
Planning: Rui Tofani e Giovanna Bayara