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Elysian Automation

Building Brand Identity

Agency: NEM Digital

Elysian Home Automation - A #HeavenlyLiving

Description

Challenge:
To create a brand identity for a home automation company.

Insight:
Home is where people find the most comfort. It is an individual’s heaven - the best place to be.

Idea:
Coming up with the name: Elysian which relates to or characterizes heaven or paradise.

Finalizing a tagline: Heavenly Living

The logo: The inspiration behind Elysian's logo came from the elysian fields of Greek mythology, which means a heavenly plain. Our logo takes cues from the exquisite architecture of the Parthenon Temple, highlighting the rich
Heritage of Greece and its serene living standards, perfectly representing our messaging of paradisiacal home life.

Results:
A brand with a concrete identity and impactful, recall worthy messaging that stays with the audience.

This professional campaign titled 'Building Brand Identity ' was published in India in July, 2023. It was created for the brand: Elysian Automation, by ad agency: NEM Digital. This Design, Digital, and Experiential media campaign is related to the Electronic Devices, Electronics, Technology, and Household Products industries and contains 2 media assets. It was submitted about 1 year ago by India's First 'Direct To Fan' Marketing Agency: Nothing Else Matters of NEM Digital .

Credits

Nothing Else Matters

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