Burger King’s current Halloween campaign doesn’t get enough attention from millennials. We decided to drive millennials to stores by targeting their nostalgia and adding a Halloween twist.
This student campaign titled 'Bring Back the Dead' was published in United States in May, 2019. It was created for the brand: Burger King, by ad school: S.I. Newhouse School of Public Communications. This Integrated medium campaign is related to the Food industry and contains 1 media asset. It was submitted about 3 years ago by Student : Corinne of S.I Newhouse School of Public Communications, Syracuse University.
Advertising School: S.I. Newhouse School of Public Communications, Syracuse, United States of America
Professor: Mel White
Professor: Kevin O'Neill
Art Director: Corinne Baker
Copywriter: Annie Turner