Description
Pathkind Labs raises awareness about breast cancer with a colorful comic titled '#InYourBreastInterest.' It follows Ridhi, an active woman who, despite her healthy habits, faces a breast cancer diagnosis. Ultimately, she triumphs over the disease through self-examination and timely diagnosis at Pathkind Labs. This story emphasizes that breast cancer can affect anyone, regardless of lifestyle, highlighting the importance of regular self-exams and testing for early detection.
This professional campaign titled 'Breast Cancer Awareness' was published in India in October, 2024. It was created for the brand: Pathkind Labs, by ad agency: Social Panga. This Design and Digital media campaign is related to the Health industry and contains 4 media assets. It was submitted about 1 year ago.
Credits
Brand: Pathkind Labs
Head of Digital: Kapil Dev
Digital Marketing Manager: Namita Acharjee
Agency: Social Panga
Brand Solutions: Priyamvada Chauhan, Rajan Bagga, Vansh Chadha
Copy: Prahaas Srivastav, Puneet Nikhil, Harshita Pathak
Art: Harsha Pandav
