Warner Game Of Thrones

Break glass, Watch Gravity in zero gravity

Agency: JMW


Feels like winter is always coming to Sweden. This is why Warner Home Entertainment Nordic helped arm Swedish fans with Dragonglass against White Walkers prior to the release of Game of Thrones season 3. This box was placed in central locations around Stockholm during some dark, cold and dull winter days in February.

This professional campaign titled 'Break glass, Watch Gravity in zero gravity' was published in Sweden in February, 2014. It was created for the brands: Game Of Thrones and Warner, by ad agency: JMW. This Ambient medium campaign is related to the Recreation, Leisure industry and contains 2 media assets. It was submitted about 10 years ago.


Advertising Agency: JMW kommunikation, Sweden
Executive Creative Director: Joakim Karlsson
Creative Director: Samuel Garlöv
Project Manager: Tove Widemar
PR: Canan Yasar, Andreas Wingren
Art Director: Anders Påhlsson
Photo: Jonas Böttiger


Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.