We created new Fortnite missions where Bon Bon Bum was the center of each of these and we proposed to teenagers to complete them in a limited time. Every week we launched a new mission from the official networks of @BonBonBumOficial brand, getting teens from 8 countries of LATAM and USA, to create content for the brand within the game they love the most: Fortnite.
This professional campaign titled 'Brand Builders Bon Bon Bum' was published in Colombia in November, 2021. It was created for the brand: Bon Bon Bum, by ad agency: The Juju. This Integrated medium campaign is related to the Electronics, Technology, Gaming, and Media industries and contains 8 media assets. It was submitted almost 2 years ago by Art Director: Sergio Andres Mantilla Quintero of The juju.
Advertising Agency: The JuJu, Bogota, Colombia
Chief Creative Officer: Andres Norato
Creative Director Copy: Juanita Enciso
Graphic Director: Iván Gutierrez
Account Director: Stephanie Velástegui
Art Director: Sergio Mantilla Quintero
Copywriter: Alejandra Pinto
Community Manager: Natalia Pinto
Project Manager: Camila Mosquera
Head Of Content: Daniela Osorio
Audiovisual Production: Alejandra Russi, Andrés Muñoz, Nicolas Nariño
Executive Producer: Sandra Díaz