Agency: M&C Saatchi


A new technology that monitors breathing patterns, detects snoring and prevents people falling asleep when reading in bed, for April Fools’ Day.

This professional campaign titled 'Boo!mark' was published in United Kingdom in April, 2015. It was created for the brand: Foyles, by ad agency: M&C Saatchi. This Digital medium campaign is related to the Retail Services industry and contains 1 media asset. It was submitted over 8 years ago.


Advertising Agency: LIDA, London, UK
Executive Creative Director: Nicky Bullard
Senior Strategist: Adam Reader


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