Power of Movement was started in 2007 by the Arthritis and Autoimmunity Research Centre Foundation, which is part of University Health Network. What started as a grassroots Toronto-based yoga fundraiser has since grown to become a Canada-wide campaign, raising funds and awareness for this often misunderstood group of diseases which affect people of all ages. Through Power of Movement, Canadians of all ages are celebrating their mobility in hopes of finding better treatments and ultimately, cures.
This professional campaign titled 'Biker, Goth' was published in Canada in January, 2010. It was created for the brand: Power of Movement, by ad agency: John St. This Film medium campaign is related to the Recreation, Leisure industry and contains 2 media assets. It was submitted over 12 years ago.
Advertising Agency: john st., Toronto, Canada
Creative Directors: Stephen Jurisic, Angus Tucker
Art Director: Stuart Campbell
Copywriter: Jennifer Rossini