ADVERTISING

Fox News

Big Change

Agency: Titrifikir

Description

There are 3 million deaf people in Turkey, but they can only find this much space for themselves on TV.
To raise awareness on this issue we made a 'small' change in Turkey's most-watched morning news show
during the International Week of the Deaf.
We swapped the places of the news anchor and the sign language translator to show how much space deaf people's problems deserve on the TV and the news.

This professional campaign titled 'Big Change' was published in Turkey in September, 2021. It was created for the brand: Fox News, by ad agency: Titrifikir. This Content medium campaign is related to the Media industry and contains 1 media asset. It was submitted 10 months ago by Creative Group Head: Mustafa Can Demir of Titrifikir.

Credits

Advertising Agency: Titrifikir, İstanbul, Turkey
Creative Group Head: Mustafa Can Demir
Copywriter: Cüneyt Kılıç
Art Director: Atakan Aksakal

ADVERTISING

iStock Essentials

Coronavirus headlines. Covid-19 ...

Artist: sibway

iStock Signature

Global Connection Lines - Expand...

Artist: DKosig

iStock Signature

CS Light go on in the studio whe...

Artist: simonkr

iStock Essentials

TV studio news male presenter ta...

Artist: Oy Suzi Media Production LTD

iStock Signature

COVID-19 in the article and text

Artist: Peresmeh

iStock Essentials

Torn Paper Transitions on Green ...

Artist: Yetkin KAYGISIZ

Limited-Time offer. Save 15% on everything with code 15AOTW.

Search iStock

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.