ADVERTISING

Nike

Before It's Too Late

School: Habetzefer

Description

In an imaginative twist to an iconic mantra, my independent project "Just Do It Before It's Too Late" elevates the urgency of action in the shadow of fleeting time. Unofficially inspired by NIKE's empowering spirit, this concept underscores the relentless tick of the clock against our aspirations and dreams.

It's a personal narrative, a creative exploration that dares to push the boundaries of motivation, asking not just to "Just Do It," but to do it with the wisdom that time waits for no one. This series is a testament to seizing the day, crafted from a place of inspiration and homage.

*Images were created with the help of AI

This student campaign titled 'Before It's Too Late' was published in Israel in April, 2024. It was created for the brand: Nike, by ad school: Habetzefer. This Print medium campaign is related to the Fitness industry and contains 3 media assets. It was submitted 8 months ago.

Credits

Copywriter: Ben Paz

ADVERTISING

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