Beauty for a future

Agency: Publicis Impetu


En Uruguay hay más de 1000 mujeres privadas de libertad. La reinserción laboral es el gran desafío para la rehabilitadas. Parte de ese problema es la falta de programas de capacitación. Por este motivo, L´Oreal creó "Belleza por un futuro".


In Uruguay there are more than 1,000 women deprived of liberty. Labor reintegration is the great challenge for the rehabilitated. Part of that problem is the lack of training programs. For this reason, L'Oreal created "Beauty for a future".

This professional campaign titled 'Beauty for a future' was published in Uruguay in September, 2022. It was created for the brand: L'Oreal, by ad agency: Publicis Impetu. This Film medium campaign is related to the Beauty industry and contains 1 media asset. It was submitted over 1 year ago by Production Company: APa! Films.


Client: L'Oreal
Agency: Publicis Impetu
Direction: Enzo Casiraghi
Executive Producer: Nicolás Zabaleta and Andrés Pepoli


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