ADVERTISING

V Energy Drink

Be a bit better at - conflict resolution, Be a bit better...

Agency: TKT

Description

V Energy drink is a brand known for making people a bit better at stuff. Whilst the brand appeals to heavy drinkers, light ones are a bit more skeptical. To them, energy drinks are a necessary evil, so we needed to show them just how necessary we could be. Enter V-Skills. 24 essential life lessons printed on 14 million cans across the country. A simple scan of the can with a smartphone served you an entertaining how-to guide on everything from smoke bombing to nailing a perfect sickie.

This professional campaign titled 'Be a bit better at - conflict resolution, Be a bit better...' was published in Australia in November, 2016. It was created for the brand: V Energy Drink, by ad agency: TKT. This Film medium campaign is related to the Non-Alcoholic Drinks industry and contains 8 media assets. It was submitted about 6 years ago.

Credits

Advertising Agency: TKT, Sydney, Australia
Creative Directors: Ben Clare, Brendan Willenberg
Art Director: Ollie Beeston
Copywriter: James Beswick

ADVERTISING

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.