Agency: Creative Forager
2019 is the 60th anniversary year of Barbie, to celebrate this, the Costume and Production Design Course at Arts University Bournemouth (AUB) has produced a 60 second video that captures 60 Barbie costumes, spanning six decades, worn by 60 diverse women.
Barbie was originally created by Mattel to inspire girls to see their full potential and aspire to roles in different careers ranging from astronaut to army officer, surgeon to politician.
The video fully embraces and celebrates this empowering philosophy, ending with the line: ‘Make a career out of costume’
This professional campaign titled 'Barbie60' was published in United Kingdom in July, 2019. It was created for the brand: Arts University Bournemouth, by ad agency: Creative Forager. This Film medium campaign is related to the Education industry and contains 1 media asset. It was submitted over 3 years ago.
Advertising Agency: Creative Forager, UK
Creative Director: Mark Sephton
Costume design: AUB Costume and Production Design course
Set builder: Fynn Ballantine
Project Manager: Sarah Magill
Producer: Rebecca Pride
Editor: Luke Freeman
Music: Stanley Sephton
Photographers: Jarrod Thompson, Nishil Patel, Nastassja Fallon