A baggage car from Amsterdam Schiphol Airport gets lost like a tourist in Antwerp. It’s an advertising stunt for Schiphol because “Schiphol, is closer than you think.” Especially for people in Belgium who are accustomed to depart from Belgium Airports. The baggage car is driving through the main square, attracting all kinds of attention. The Dutch driver goes around asking how to get to Schiphol. Some people were helpful with instructions like “drive along the Schelde”, the river that runs in Antwerp, and “keep on for two kilometres then ask again”.
This professional campaign titled 'Baggage' was published in Netherlands in January, 2016. It was created for the brand: Schiphol, by ad agency: Fama Volat. This Ambient medium campaign is related to the Transport industry and contains 1 media asset. It was submitted over 6 years ago.
Advertising Agency: Fama Volat, Eindhoven, The Netherlands
Concept: Thomas Creemers, Levi Sars, Jeroen Manders
Production: Wenneker Belgium