Description
Insight: Odors interfere with focus and comfort throughout the day.
Big Idea: Bad smells don’t get an invite.
Execution Idea: The campaign personifies stinky objects and
foods like onions, stinky socks, and fish as unwanted guests trying
to sneak into everyday moments. Inside, people enjoy a fresh,
inviting space while the personified bad smells are shown locked
outside.
This student campaign titled 'Bad Smells Don't Get an Invite' was published in United States in December, 2025. It was created for the brand: Febreze, by ad school: S.I. Newhouse School of Public Communications. This Print medium campaign is related to the Household Products industry and contains 3 media assets. It was submitted 1 day ago by Savannah Holguin.
Credits
Advertising School: S.I. Newhouse School of Public Communications
United States of America
Art Director: Savannah Holguin
Copywriter: Savannah Holguin
Instructor: Mel White
